- The NBA has released official jersey sale numbers for the 2016-2017 season and Kawhi Leonard’s popularity is evident because he ranked SIXTH in the entire league. Leonard didn’t even rank in the top 15 in the previous 2015-2016 season.
- Players ahead of him were Steph Curry, Lebron James, Kevin Durant, Russell Westbrook and Kyrie Irving.
- Leonard is not a fan of the spotlight and isn’t very charismatic, so his popularity comes purely from his success on the floor. He is a two-time Defensive Player of the Year, possibly on his way to a third award, and he is even a Most Valuable Player candidate this season.
- Leonard is also been more in spotlight because of his endorsement deal with the Jordan brand as well.
